Thursday, March 30, 2006

 

Prof Prods Production Machine To Proceed Progressivly

Factory Net: E-mails On The Production Machine
 
Press Release by: Dr.-Ing. K. Brankamp System Prozessautomation GmbH 
 
03-29-2006 04:25 pm - CEST - (openPR) - When is manufacturing finally going online? Materials management systems, e-mail communications, customer relationship management – computer networking has revolutionised business processes in many areas. However, it is generally a different story when it comes to the production side. Yet it offers massive potential for industrial companies. Particularly in Germany, this opportunity needs to be seized quickly.
 
By Prof. Dr.-Ing. Klaus Brankamp
 
The intensive use of EDP systems has transformed the world of work in offices all over the world. Internet searches, online orders, and e-mail in particular, have long become an essential part of everyday life in the office. The computer is assisting in opening up opportunities for growth and savings which even optimistic experts would not have thought possible. The speed of many processes has also increased radically. Order today, deliver tomorrow – a principle which now applies equally to books and to complex components for the automotive industry.
 
In view of this, it is all the more astonishing that networking in most companies stops at precisely the point where the actual process of value-added begins in industry: when it comes to manufacturing. Let me give but one key ratio to support this observation: whereas you can find a computer in over 90 per cent of German offices, overall only 53 per cent of employees in industrial companies use a PC frequently. In other words, if you are working on the production side generally you will be working offline.
 
Admittedly, it feels as if you are being transported against your will back to the early 1990s as you argue the case that it is high time for manufacturing to be linked in to the internet and/or intranet. Back then, people with mobile phones who were seen using them in public were often greeted with a shake of the head from many of those passing by. It was practically the same when it came to the internet. What’s the point of e-mails? After all, you’ve still got the regular mail.
 
The rest is history. And it is simply a realistic forecast to suggest that, once manufacturing finally goes online, it will similarly develop a dynamic all of its own, with developments which to some extent cannot yet be predicted. It is set to develop in much the same way as the incredibly fast integration and spread of mobile telephony and the internet into all areas of our daily life.
 
Ultimately, every experience of practice in industry demonstrates more than clearly already that consistent networking, known as Factory Net, can enable production flows to be further accelerated, costs to be reduced and customer services optimised. With this, there is a particular critical advantage in the transparency of networked manufacturing. For example the works manager can use the network to monitor how many parts a machine has already manufactured and when the order in progress will be completed. This enables him to have an optimal assessment of existing production capacities, on the basis of real-time data. This in turn allows idle times and production bottlenecks to be minimised.
 
If all machines and production halls are linked with one another via a common database, then raw materials management can be optimised with ease. The supervisor can see from his workstation which machine still has how many raw parts available and when it will need resupplying. Even ordering processes can be automated, in a further stage.
 
Professional management of service intervals or repair work can be delivered more easily using Factory Net. Many machine manufacturers are already offering a remote maintenance option. The technician can then access the defective machine via the internet or using what is known as a P-to-P connection. Some problems can thus be resolved without a service team deployment. If the technician does need to come on call-out, he has the advantage of already being familiar with the problem and thus being prepared accordingly. Downtimes and maintenance costs can be reduced to a minimum in this way. In a world of increasingly strong competition, this is a critical advantage.
 
Factory Net also allows you to significantly simplify day-to-day processes which are essential for production management. A good example of this is recording the volumes produced. In many companies, the operator still writes down the number of parts produced on a slip of paper and hands this in to the production manager. He then has to enter the figures for all the machines laboriously onto the PC. Not only is this very time-consuming, but it can lead to inaccurate data if the handwriting is illegible or if there are keying errors – and the associated risks are difficult to guard against.
 
Using Factory Net, the volumes produced can be recorded on the machine entirely automatically, and summarised immediately into comprehensive overview tables to be used in production management. A system which has already proven itself in practice in terms of offering this kind of performance is the BRANKAMP eR5 ProductionMonitoring tool. It even enables key production data to be downloaded via a secure internet connection and a standard internet browser from anywhere in the world - for example, during an on-site customer presentation. But the customer also benefits in his day-to-day operations: capacities and delivery dates can be calculated in the shortest of times, and with a degree of accuracy not possible before. In the fierce competition for orders, that can be a critical advantage.
 
Unlike in the 1970s, when the notion of networked manufacturing first excited engineers, Factory Net is no longer just a theoretical concept which still needs to be realised. The applications and technologies are available today, and are already being used by innovative companies such as the forming and shaping company Vosseler Umformtechnik. As the pioneer and global market leader in ProcessMonitoring systems (sensor-based measurement systems for machines), BRANKAMP will be exhibiting Factory Net in use at the “wire” trade fair in Düsseldorf. The next step in “eVolution” will soon be upon us, and companies which react quickly will secure clear market advantages. To give an example: networking manufacturing will trigger a revolution and reconfiguration of operations – just as we have seen in office practices.
 
***
 
About the author: Prof. Dr.-Ing. Klaus Brankamp is the founder and Managing Director of BRANKAMP System Prozessautomation GmbH. The company, based in Erkrath near Düsseldorf, is a pioneer and global market leader in ProcessMonitoring systems. At manufacturing sites around the world, roughly 50,000 BRANKAMP applications are in use. AT EMO in Hanover, the company will exhibit Factory Net in operation at its stand. Prof. Dr.-Ing. Brankamp also lectures at RWTH Aachen on "Planning and development of new products”, and is the author of several specialist works.
 
Dr.-Ing. K. Brankamp System Prozessautomation GmbH
Max-Planck-Straße 9
40699 Erkrath
Tel.: 0211/ 25 07 60
Fax: 0211/ 20 84 02
E-Mail: bpd@brankamp.com
Web: www.brankamp.com
 
Press contact:
enterpress
Fichtenstraße 75
40233 Düsseldorf
Germany
phone: +49-211-9896096
fax: +49-211-9896096
e-mail: kordts@enterpress.de
web: www.enterpress.de

# posted by (hris @ 11:32 PM 0 comments

Tuesday, March 28, 2006

 

Writer Suspicious of Special Business Week Magazine

Business Week Magazine
 
by Larry Dobrow, Tuesday, March 28, 2006
I'M INHERENTLY SUSPICIOUS OF any magazine issue (not to mention any sale, sauce or sitcom episode) that bills itself as "special." Take the April 3 BusinessWeek: if it's truly special, does that mean that the issues preceding it, which lacked comparable cover braggadocio, were ordinary? Is it so darn special that the issues following it will cower in its imposing shadow, relegated to treading water in its furious wake? I can only imagine the pressure that the mag's staffers must be feeling today as they rush to close the April 10 edition--which, absent the front-page designation of "special," will be perceived as decent at best. Labels can be so hurtful.
 
I'll leave the question of whether the April 3 BusinessWeek attains specialness (specialitude? specialistasticity?) to the marketing wonks who tagged it as such. Instead, I'll wonder aloud how a single publication can alternate between some of the smartest content to be found in any magazine--business or otherwise--and items that would be deemed too lower-middlebrow for a college newspaper. In the simplest terms, this is what happens when a high-thinking magazine attempts to perk itself up for consumption by dullards.
 
Take the "BusinessWeek Fifty" cover feature on the corporate world's top performers, as determined by a formula that takes into account everything from sales and earnings growth to inseam measurements. It's a catchy editorial gimmick, sure, but one to which Fortune long ago laid its claim. It doesn't help that the accompanying featurettes on a handful of the ranked companies (yet another rapturous paean to Apple, a Goldman Sachs primer that sheds no light on the firm's tactics) elicit little more than shrugs.
 
Then there are the items which must have found their way into the issue via some kind of production snafu. Extending an olive branch to business folk who don't read newspapers, watch TV or leave the house, BW breaks the story that banks are no longer relying on Mr. Coffee giveaways to lure new customers. Al Jazeera International's difficulty in securing distribution from U.S. cable and satellite providers is presented as somewhat of a surprise--how could it be anything else, given Joe Topeka's stated preference for an I-spit-on-your-value-system counterpart to American Idol? And apparently those "free Wal-Mart gift certificate!" e-mails aren't real. Next they'll tell us that the Tooth Fairy isn't really married to Fiona Apple.
 
On the plus side of the ledger, BW still boasts a smattering of magazinedom's sharpest regular columns, including Stephen H. Wildstrom's "Technology & You" deconstructions and Jon Fine's arch "MediaCentric" dispatches on marketing and media. The mag handles workplace and related issues with aplomb, as witnessed by the you-are-there report from a Seagate corporate retreat in New Zealand.
 
Given the U.S.-first thrust of so many magazines and newspaper business sections, BW impresses with its global wingspan. In the April 3 issue alone, we learn that Adidas and Nike are waging some kind of apparel warfare on one another in advance of the upcoming World Cup, that there aren't enough lawyers in Japan and that the Germans like eBay almost as much as they do David Hasselhoff. Each of the stories teems with anecdotal flair and pointed analysis, as opposed to canned bleats from the usual slate of talking heads.
 
Additionally, BW's design transcends the USA Today-ish murk in which its mass-market competitors find themselves bogged. While sidebars flourish like hothouse flowers, the mag complements them with decidedly arty touches: a mining concern's CEO posed in front of old photos of workers, an illustration of a CEO striding confidently atop a stock-market-graph dealie.
 
As has been noted before in this space, I hate stupid people and publications that pander to them. So I guess it saddens me when a venerable title like Business Week temporarily lets down its guard, weighing down an otherwise lean editorial mix with fluff about "culinary travel" and waterproof, genetically modified super-dungarees. Last I checked, there were one or two lifestyle magazines on the ol' rack; BW would clearly be better served by leaving the pap to those purveyors of low thought and getting back to, uh, business.
 
Larry Dobrow is a Contributing Writer.
 
Magazine Rack for Tuesday, March 28, 2006: http://publications.mediapost.com
 
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# posted by (hris @ 5:06 PM 0 comments
 

Anti-Counterfeiting Label Catches Eye, Counterfeit Products

3M Introduces New Confirm Security Label with Floating Image Technology at Authentication Connections Forum in Tampa, Fla.; Strong Overt and Covert Technologies Combine to Help Fight Counterfeit Products
 
ST. PAUL, Minn.--(BUSINESS WIRE)--March 28, 2006--3M today announced its newest, high-security anti-counterfeiting label will be introduced on March 30 at the Authentication Connections Forum in Tampa, Fla. This new security solution, the 3M Confirm authentication label with floating image technology, incorporates a unique eye-visible security feature that provides powerful product authentication and can be verified easily with or without the use of a tool.
 
The label's floating image has an optically variable device (OVD) - a unique, overt security feature. The OVD image appears to "float" above or "sink" below the surface of the label and then disappear as the viewing angle changes. Dramatic movement of the image is easy to detect and recognize using only the human eye, enabling quick and easy authentication that proves the label and product are genuine. The label also incorporates a very secure and time-tested covert security feature inherent to Confirm security material.
 
"Electronics, pharmaceuticals, automotive parts, apparel, and cosmetics - the list of items that are counterfeited is endless," said Bill Markovitz, marketing development manager, 3M Security Systems. "The new Confirm security label will allow manufacturers and distributors to certify their products as authentic and then let wholesalers, retailers and end-consumers rapidly identify fakes. 3M currently sells a similar security product to governments for passports and driver's license programs. That same high level of security now will be available for commercial applications."
 
These labels build on 3M's proven retroreflective security technology - 3M Confirm security labels - which have been very well-accepted in the security marketplace for more than 25 years. The new floating image security feature enhances the inherent security of Confirm authentication labels and is based on proprietary technology. Verification is easier than ever and can be accomplished by a diverse population.
 
For more than 30 years, 3M has provided premier security solutions and services that identify, authenticate, secure and track materials and information by combining security and productivity. Drawing on its broad technology base and expertise, 3M creates solutions for a wide array of security needs. Examples include issuance and authentication of travel documents and personal identification cards, brand and asset protection solutions to fight counterfeiting and tampering, file tracking solutions, and library security and workflow management solutions.
 
About 3M -- A Global, Diversified Technology Company
Every day, 3M people find new ways to make amazing things happen. Wherever they are, whatever they do, the company's customers know they can rely on 3M to help make their lives better. 3M's brands include Scotch, Post-it, Scotchgard, Thinsulate, Scotch-Brite, Filtrete, Command and Vikuiti. Serving customers in more than 200 countries around the world, the company's 69,000 people use their expertise, technologies and global strength to lead in major markets including consumer and office; display and graphics; electronics and telecommunications; safety, security and protection services; health care; industrial and transportation. For more information, including the latest product and technology news, visit www.3M.com.
 
3M, Confirm, Scotch, Post-it, Scotchgard, Thinsulate, Scotch-Brite, Filtrete, Command and Vikuiti are trademarks of 3M.
 
Contacts
3M Security Systems, St. Paul
Joan M. Olseen, 651-736-1163
or
3M Public Relations
Connie S. Thompson, 651-733-8914
http://www.3m.com/PressContact

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# posted by (hris @ 12:51 PM 0 comments
 

Bunkers Better: Concrete Homes Deemed Safe

Storm Resistant Homes Featured in First Ever State-Wide Concrete Home Open House Event Sponsored by the Aggregate and Ready Mix Association of Minnesota
BURNSVILLE, Minn.--(BUSINESS WIRE)--March 28, 2006--This spring, during Severe Weather Awareness Week, people will have the opportunity to visit over 70 storm resistant homes and commercial buildings featured in the first ever Minnesota State-Wide Concrete Home Open House. This open house event is being sponsored by the Aggregate and Ready Mix Association of Minnesota (ARM). The goal of the open house is to provide greater awareness of the safety provided by concrete homes constructed with insulated concrete forms (ICFs).
 
Homes built with ICF technology are highly resistant to severe weather and provide homeowners and businesses a safe place during tornados, hurricanes and high winds. ICF walls are built with foam insulation forms into which concrete is poured. Structures built with ICF technology are able to withstand severe storms and storm damage much better than conventionally framed walls. Debris driven by high winds presents the greatest hazard to homeowners and their homes during tornados. Laboratory testing at the Wind Engineering Research Center, Texas Tech University, compared the impact resistance of residential concrete wall construction to conventionally framed walls. The frame walls failed to stop the penetration of airborne hazards. The concrete walls successfully demonstrated the strength and mass to resist the impact of 100 mph wind driven debris.
 
Besides providing a very safe environment, ICF homes are also highly energy efficient and environmentally friendly.
 
The Minnesota State-Wide Concrete Homes Open House will feature completed homes, homes under construction and commercial buildings throughout Minnesota the weekend of April 22-23, 2006 which coincides with Severe Weather Awareness Week. Additional information about the event, including locations of featured homes and listings of ICF builders/installers in Minnesota, go to www.chooseconcretehomes.com or call ARM at 1-888-REDI-MIX.
 
Founded in 1950 as a state-wide, non-profit organization, the Aggregate & Ready Mix Association of Minnesota (ARM) is committed to supporting the aggregate and ready mix industries through promotion, education and advocacy in environmental and government issues.
 
Contacts
Aggregate & Ready Mix Association of Minnesota
Margaret Mills, 952-707-1250
mmills@armofmn.com

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# posted by (hris @ 12:43 PM 0 comments
 

Waiting Room Patients Targeted In Sick Scheme

VISI Networks Teams with LabCorp(R) to Launch LabCorp Health Network; A Direct-to-Patient Digital Signage Network for LabCorp's Patient Service Centers Nationwide
 
LabCorp Health Network (LHN) - a direct-to-patient digital signage network for LabCorp's Patient Service Centers - is a customized channel of healthcare information specifically designed to provide patients using LabCorp's patient service centers a comfortable waiting environment through the delivery of quality commercial, educational, informational and entertainment segments via an internet driven, nationally networked narrowcast system. (Photo: Business Wire)
 
ORLANDO, Fla.--(BUSINESS WIRE)--March 28, 2006--VISI Networks and Laboratory Corporation of America(R) Holdings (LabCorp(R)) (NYSE:LH), a leading, national provider of diagnostic services and a pioneer in new diagnostic technologies, have teamed to create the LabCorp Health Network - a direct-to-patient digital signage network for LabCorp's Patient Service Centers.
 
The LabCorp Health Network (LHN) is a customized channel of healthcare information specifically designed to provide patients using LabCorp's patient service centers a comfortable waiting environment through the delivery of quality commercial, educational, informational and entertainment segments via an internet driven, nationally networked narrowcast system. Presented on large, flat-panel screens installed in LabCorp's Patient Service Centers, LHN provides an opportunity for advertisers and content partners to reach a health conscious audience with known demographic and statistical data.
 
"Through the LabCorp Health Network, we are providing a dynamic channel to educate patients and visitors as to the latest testing procedures and preventive measures they can take to lead happier and healthier lives," said Joseph Erhart, CEO of VISI Networks.
 
"We are extremely excited about this network. This private channel represents an opportunity for LabCorp and their content partners to reach a sizeable health conscious audience with relevant messaging that connects directly with their customer base in a way that was previously impossible," said Michael Erhart, VP of Business Development for VISI Networks. "By being able to deliver messages directly to real patients - ensuring they receive the most up-to-date information in a timely manner - this narrowcast network establishes itself as a superior alternative to traditional media."
 
Currently, the LabCorp Health Network can be found in over 300 of LabCorp's more than 1,300 Patient Service Centers in the U.S.
 
About VISI Networks
 
Founded by nationally recognized wayfinding and signage information display system expert Joseph Erhart, VISI Networks develops proprietary network information display systems capable of delivering high-impact digital multimedia messages to targeted consumers. VISI Networks has tested their infrastructure with networks in Florida Hospital Critical Care Centers, SunTrust Bank and Orlando-Sanford International Airport. To learn more about VISI Networks, visit www.VISInetworks.com.
 
About LabCorp(R)
 
Laboratory Corporation of America(R) Holdings, a S&P 500 company with an investment-grade credit rating, is a pioneer in commercializing new diagnostic technologies and the first in its industry to embrace genomic testing. With annual revenues of $3.3 billion in 2005, approximately 24,000 employees nationwide, and more than 220,000 clients, LabCorp offers clinical assays ranging from routine blood analyses to HIV and genomic testing. LabCorp combines its expertise in innovative clinical testing technology with its Centers of Excellence: The Center for Molecular Biology and Pathology, in Research Triangle Park, NC; National Genetics Institute, Inc. in Los Angeles, CA; ViroMed Laboratories, Inc. based in Minneapolis, MN; The Center for Esoteric Testing in Burlington, NC; DIANON Systems, Inc. based in Stratford, CT, US LABS based in Irvine, CA, and Esoterix and its Colorado Coagulation, Endocrine Sciences, and Cytometry Associates laboratories. LabCorp clients include physicians, government agencies, managed care organizations, hospitals, clinical labs, and pharmaceutical companies. To learn more about LabCorp, visit www.LabCorp.com.
 
Contacts
Media Contacts
Tier 1 Public Relations
Dan Dyer, 513-478-7818
ddyer@tier1pr.com
or
LabCorp
Pam Sherry, 336-436-4855
sherryp@labcorp.com
OR
Advertising Contact
VISI Networks Inc.
Jenny Sue Rhoades, 407-566-1437
jennysue@visinetworks.comAt A Glance
VISI Networks
Source: via Business Wire
Updated  03/24/2006  by company 
[Editor's comments: Great. Now when I have to see a doctor I can look forward to having my desperate-for-a-distraction mind feed commercial messages not unlike waiting for a plane at the airport. I predict the day is near when you use a public restroom and close the door you will sit (or stand) to have a yammering screen that wants to take your moment of privacy and join you for a little marketing one-on-one.
 
It's information.  It's advertising.  It's intrusive.  And It's obnoxious.
 
(hris ]

# posted by (hris @ 10:35 AM 0 comments
 

Bloggers Get New Forum To Blab About Blogs

BloggersHQ.com , a new bloggers community to help webmaster enhance their blogs and make money online
 
A new blogger community has been announced, helping webmasters to create and enhance blogs with professional tools.
 
[ClickPress, Mon Mar 27 2006] BloggersHQ.com is a new bloggers community gathering webmasters together and offering them innovative services in order to improve their blogs using professional tools, thus building traffic and make money from it. The forum structured layout is the natural environment in which BloggersHQ.com is developed in order to make members interaction easier.
 
People visiting BloggersHQ.com can find free resources to get help on how to start blogging, and a discussion place where to talk about blogs. In this way they can share ideas and get inspiration for new features to be implemented in their blogs.
 
Everyday new bloggers come in and help other webmasters improve their blogs’ quality and traffic. In fact the free link exchange service gives to webmasters the opportunity to obtain links for free thus developing traffic in time on the long run.
 
Moreover a download section is available, where webmasters can find and share free promotional tools. Using those tools on their blogs allow them to enhance their content quality and build traffic to the site, that is the primary target of every webmaster trying to promote their content on the internet.
 
BloggersHQ.com was launched on March 16 and since then new members join the community and sign up everyday.
 
A competition for members is available as well, letting them to win a Silver Mini iPod.
 
Furthermore webmasters can make money from their personal blogs by selling advertisement space, or selling their blog if they want so, thanks to the free market place in which they can interact. For instance, in this way new content can be acquired, or blog freelance writers can be hired.
 
As a plus, members are allowed to create a private or public image gallery, and create a blog if they don’t have one. Thanks to BloggersHQ.com anyone can create their own blog and learn how to improve it.
 
For more informations on the free bloggers community or on how make money from a blog, visit the site http://www.bloggershq.com .
 
Contact:
Daniel John
http://www.bloggershq.com
admin@bloggershq.com
 
Company: Bloggers HQ
Contact Name: Dan
Contact Email: danielwilliams05@gmail.com

# posted by (hris @ 10:05 AM 0 comments

Friday, March 24, 2006

 

Pundits Poo-Poo Google Print, Possibly Prematurely

Whoa, it seems that Google's first attempt to enter the print advertising world was not a hit right from the start.
 
http://www.searchengineguide.com/searchbrief/senews/007136.html
http://www.marketingpilgrim.com/2006/03/not-all-google-touches-turns-to-gold.html
http://www.businessweek.com/technology/content/mar2006/tc20060324_251660.htm
 
My, how quickly we are to condemn a first effort...! I was just reading an article today in 2/7/06 DM News about this and realized the vast potential of what Google is trying to do.
 
They should have purchased ad space in the same style as their on-line ads and put that up for bid right into AdWords. Small, deftly-worded ads that move from the online world to the off-line world complete with the Google brand. Once they make this kind of adjustment and stop trying to fit into the existing format they will have another winner, IMO.
 
It would be SO AWESOME to have our AdWords ads start to appear in newspapers and magazines like they do now on the content networks, and aside from the additional exposure, there's NO CLICK FRAUD! Plus we get to reach all those people that don't mind killing trees to get their daily fix of news.
 
I webmaster for a small Minnesota newspaper, The Watchdog News (http://www.watchdog-news.com) and I am going to suggest to the editor that we adopt the same type of ad format with content-related ads that you see from Google and other providers. Don't tell me I'm the only one that sees the potential here and the slap-your-head, simplicity of the concept...?
 
Hey, I dusted off the crystal ball, and guess what I just saw? HDTV sets in just about every home. No surprise there, but what DID take my breath away was seeing some content on those beautiful screens along one site of the screen and it looked to me to be damn 160x600 skyscraper ads!!! I couldn't make out if it was Gooooogle or Yahooooo! but I would lay some money on which one it will turn out to be... :-)
 
(hris

# posted by (hris @ 8:33 PM 0 comments

Thursday, March 23, 2006

 

70-Year-Old Awarded $659,000 in St. Paul Defamation Suit

Jury Awards 70-Year-Old Tuan Pham $659,000 in Defamation Suit Closely Watched Nationally; Former South Vietnamese War Prisoner and St. Paul Community Leader Lost His Business and Honor over Baseless Charges

ST. PAUL, Minn.--(BUSINESS WIRE)--March 23, 2006--A former South Vietnamese soldier who was imprisoned for more than two years after the Vietnam War (primarily for supporting the Catholic Church) and who was later appointed by President George W. Bush to St. Paul's Vietnamese Educational Foundation (VEF), won a $659,000 defamation case against seven defendants whom the jury unanimously agreed ruined his business and his reputation. Tuan J. Pham, 70 years-old, his wife Mai Vu and their University Avenue grocery, Capital Market, won the verdict Wednesday, March 22, 2006, in a rancorous controversy that divided the Twin Cities Vietnamese community and was hotly debated nationally on Vietnamese radio programs.

According to the Plaintiff's Statement of the Case's Claims and Defenses in Ramsey County Second Judicial District Court, the lawsuit arose from events that were triggered by a visit to St. Paul by a Catholic Bishop from Vietnam on December 17, 2003. During his visit to Minnesota, the Bishop was escorted by Pham, a devout Catholic, who served as the Bishop's driver as he visited various members of the Catholic and Vietnamese communities in St. Paul.

Falsehoods spread over South Vietnam Flag incident with visiting Vietnam Catholic Bishop

En route to a meeting of Vietnamese community members at the Vietnam Center in St. Paul, the Bishop noted the presence of the flag of the former Republic of Vietnam flag flying over the center. The Bishop told Pham that he wanted to be taken to a private residence because he was under orders from the Catholic Church to avoid political situations during his visit to the United States that could lead to trouble for the Catholic Church with the Communist government in Vietnam. Pham entered the Vietnam Center and informed the Executive Director of the Bishop's concern about the flag. A decision was made to lower the flag momentarily for the Bishop's visit. After the meeting, the flag was again momentarily lowered while the Bishop exited the building and raised it again after his departure.

Defendants and others begin labeling South Vietnamese patriot a Communist

Subsequently a number of the defendants in this matter learned of the fact that the flag had been lowered to permit the Bishop to enter the Vietnam Center. Beginning in December 2003, a number of people in the Vietnamese community raised concerns about the Republic flag being lowered for the Bishop and called for the removal of the leadership of the organization that controls the Vietnam Center. They also claimed "moral turpitude" on the part of Pham and called for his removal from the Vietnamese Educational Foundation. Defendants, including Dean Do, who had at one time married one of Pham's daughters and used the marriage and the daughter's mental illness, allegedly to extort money from Pham and Capital Market, began labeling Pham a communist and mounted a slanderous personal campaign against him.

"I feel relieved this matter is resolved after two years of suffering for me and my family. As an American, I have always believed in the laws of this country, and I had faith that the court would protect our rights," says Pham. "It is wrong to hurt people or ruin their business with false claims. My family has suffered severely because of these baseless attacks. We brought this case for our children and their children to help the Vietnamese community work within the American system. Our young people must know that you must respect other's right and that you can fight for your dignity and honor and the law will back you." Pham says if he collects the awarded damages he hopes to build two Buddhist schools and one Catholic school in his native land.

Immigrant communities put on notice

"Tuan Pham's landmark case will change the way the Vietnamese and other immigrant communities operate as they gain full access an acceptance in the general community. The public debate must be free and robust, however, this verdict sends the message that slander and character assassination will not be tolerated under our laws," says Pham's attorney Darrin Rosha of Scherzo and Trio Legal Advisors, PLLC in St. Paul. "Mr. Pham, his family, and his business clearly suffered at the hands of the defendants in this case. They not only spread false and malicious statements about him, including false claims of criminal acts, but also forced a community boycott of his grocery business and brought it to ruin. The jury wisely and unanimously upheld his rights as an American citizen to redress those wrongs."

For more information - or to interview Tuan Pham or Darrin Rosha - please contact Martin Keller at Media Savant Communications Co., 612-729-8585 or mkeller@mediasavant.com

Contacts
Media Savant Communications Co.
Martin Keller, 612-729-8585
mkeller@mediasavantcom.com

# posted by (hris @ 8:20 PM 0 comments

Wednesday, March 22, 2006

 

Hydrogen Expo Has Energy, Not Hot Air

As Market Matures, Hydrogen Expo US Grows - New Business for Exhibitors - Standing in Line for the Ride & Drive
 
Press Release by: Freesen & Partner GmbH 
 
More exhibitors, more visitors at Hydrogen Expo US 2006
 
Save picture in big size (openPR) - The fourth Hydrogen Expo US, held again as part of the National Hydrogen Association's Annual Hydrogen Conference 2006 in Long Beach, California is still on the growth path. From March 12 to 14, 92 exhibitors (2005: 65) showcased the latest in hydrogen and fuel cell technologies, drawing almost 2,000 attendees (2005: 1,500) into the exhibit hall. A growing international participation on the exhibitor side proves the importance of the leading gathering of industry professionals committed to clean energy in North America.
 
One of the event's highlights was the "Ride & Drive", hosted by the National Hydrogen Association and organized by the California Fuel Cell Partnership. Twelve vehicles were available for test-rides, including a new version of Honda's FCX, the Toyota FCHV, DaimlerChrysler's F-Cell, the GM HydroGen3, and a Pick-Up converted to hydrogen combustion by ETEC. Due to the great interest, standing in line for a spin in one of these cars could hardly be avoided. The concept of converting conventional vehicle engines to hydrogen fuel was also presented in the expo hall. There, a highway patrol car from Hydrogen Labs and Quantum's Prius-based hybrid with a fuel cell and an H2 internal combustion engine stood out. BMW, whose presentation was regarded as the most attractive booth by many, among other things playfully visualized the compression of the clean fuel for the combustion engine of the new H2-7series.
 
Compressor, valve and sensor technologies comprise another growing segment of Hydrogen Expo US. "This demonstrates how the expo grows with the market", says Ines Freesen, Managing Director of expo organizer Freesen & Partner GmbH. "For a number of exhibitors the event has helped to pave their way into market." Pdc Machines for example, a manufacturer of diaphragm compressors for various uses of hydrogen, was able to generate some US$ 5 million in new business from Hydrogen Expo US since 2003.
 
Exhibitor General Physics (GP) was enthusiastic about their participation, too: "Hydrogen Expo US was a great success for us", commented Mary Cyr, responsible for GP's booth. "We were able to make many new contacts and network with new and existing clients." - "Not only the big players such as Air Products, Linde, Ballard, Hydrogenics or UTC benefit from the expo", concludes Ines Freesen. "Smaller suppliers have also been successful in strengthening their foothold in this growth sector, which currently offers the best potential in the United States."
 
The next NHA Annual Hydrogen Conference and Hydrogen Expo US 2007 will be held in San Antonio, Texas. The expo is open on March 18-20, the conference takes place from March 18-22. Around 60% of the exhibit space for this event is already gone. Companies interested in having a presence should contact the organizer as soon as possible at tel. +49-2802-948484-0, or in the US & Canada at tel. 207-236-6196, Email: info@hydrogenexpo.com
 
This press release and pictures from the 2006 event can be downloaded on http://www.hydrogenexpo.com in the "Press" section.
 
Press Contact:
Ines Freesen, Freesen & Partner GmbH
Schwalbennest 7a, 46519 Alpen, Germany
Tel. +49-2802-948484-0, Fax: +49-2802-948484-3
info@hydrogenexpo.com

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# posted by (hris @ 6:15 PM 0 comments
 

Effective Marketing and Advertising Via Magazines

Magazines - A Practical Marketing and Advertising Vehicle
 
Press Release by: PrintPelican.com 
 
(openPR) - Riviera Beach, Florida, March 15, 2006, Magazine printing is widely used in the publishing industry. Many entrepreneurs and individuals depend on magazines as one of the most practical and proven vehicles to market and advertise their products and services.
 
Magazines play a vital role in many marketing plans. Magazines fall into two broad categories: consumer magazines and business magazines. Whether your company needs to appeal to a broad spectrum of readers or a particular profession or industry, magazines are a powerful tool used to generate more business. Magazine printing, however, is easily done if you have the knowledge and the right equipment.
 
If you are planning to include magazines in your business marketing strategy, printing your own magazines is achievable when you have the knowledge and the right equipment. The use of a professional printer is proven to be valuable and is highly recommended especially for color printing on a coated paper. Magazine printing requires many steps and having a professional printer can make your job a lot easier.
There are several reasons that deter entrepreneurs in accomplishing this marketing task. Factors such as creativeness and organization act as integral components in creating a commercial and cost-effective product. Every page needs to be built differently, clearly and efficiently highlighting various products and services. Every element should be in harmony — from the product design to services and company information. This may be a tedious process but, again, you can experiment with your professional printer.
 
Some assume that magazine printing is very complicated when compared to other printing services like brochure printing. If you are familiar with the printing process, it is generally not. Being organized with the process and having the right tools can make the task much easier.
Most magazines are printed using the four-color printing process. If you are aiming to have a crisp design that stands out, the four-color process is the answer to your printing needs. The magazine market is very competitive and consumers are after designs that grab their attention. Having that catchy and appealing magazine created using your professional printer, without a doubt, will attract your target market’s interest.
 
Printpelican.com is offering online, cost effective magazine printing to individuals and companies all over North America. It specializes in short to medium run magazines from its 3 plants. It also offers custom design services and direct mail service which are a few of the reasons it prints so many start up magazines. Printpelican.com prints magazines form both the Mac and PC platform and supports all the common graphic arts software programs. Printpelican.com has thousands of satisfied customers saving its customers both time and money.
 
We recently heard from one their satisfied clients, Kelly Coker who launched Property magazine in 2005. “Printpelican.com have been awesome, said Ms Coker, we launched our magazine in March of 2005. They have designed and printed every issue.
 
For information on services contact 1770 West 10th St., Riviera Beach, FL 33404. 1-800-474-0461, or visit http://www.printpelican.com

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# posted by (hris @ 6:02 PM 0 comments
 

Timeshare Industry Gets Web-Based Sales Presentation

New Online / Web-Based Sales Presentation for the Timeshare Industry

Press Release by: FlexPresentation 

(openPR) - Jointly, Nouiss-Air and IT-Consultings.com Inc. announced today the launch of FlexPresentation Sales Solution, a new Web-Based Interactive Sales Presentation platform.

FlexPresentation allow consumers to view an Online Timeshare Sales Presentation from the comfort of their home or office, in place of attending an onsite traditional Timeshare Sales Presentation.

FlexPresentation established the first Online Vacation Ownership Sales Presentation in 2004 with a resort in North America and the Mediterranean. Prospects could go and view a web-based Online Timeshare Sales Presentation without the fear of being pressured during their decision making and/or buying process. FlexPresentation lets consumers participate in a full interactive Online Timeshare Sales Presentation very similar to a traditional one (in-person Sales Presentation). They can do anything, from choosing a vacation plan, to signing an agreement of ownership online and pay for it without ever meeting face-to-face with a Timeshare Sales Person.

While the traditional in-person Timeshare Sales Presentation is still popular, the focus of the FlexPresentation will be to appeal to those consumers who research Timeshare opportunities online, potential clients who may not be comfortable meeting with Sales Professionals in person at a resort or Sales Center; and to recapture the audience that may have been lost as a result of internet research done before or after the presentation with a Sales Professional at the resort or sales center."

FlexPresentation is intended to turn Information into Sales. Thanks to the internet and changing consumer trends, traditional Timeshare Sales Centers are simply becoming "Timeshare Information Centers" with potential sales being lost.

According to Mr. Compton VanSluytman Director of Operation of FlexPresentation - Division, the Internet is the number one source to assist in the buyer's decision making process and FlexPresentation Sales Solution is a means of expanding the industry to accommodate this trend.

Since industry professionals cannot change consumers' behavior, the industry must adapt to accommodate consumer trends. Nowadays, the in-person (traditional) Timeshare Sales Presentation is really conducted at the end of the sales process, not the beginning. By the time prospects visit the Sales Center or the resort, they have, in general, already researched the company, its reputation, the resale market, consumer reviews, the vacation products and more, online

Quoting Paul Chiu, partner in Accenture's Transportation & Travel Services practice "Consumers today go online to arrange travel the same way they do to bank, shop and chat with friends. The smartest companies in the travel industry will make meeting their customers' demands for online services a top priority not only to satisfy their guests but to help cut operating costs and improve efficiency."

The challenge facing Timeshare Developers today is to make sure that they continue to rebuild the trust in the industry's credibility that has been growing since the 1980's and sustain it online with the new internet savvy consumer.

Timeshare industry professionals are always looking for ways to improve results, provide a more positive overall image, lower sales and marketing costs, produce higher VPG (volume per guest) and enhance Developer profits. FlexPresentation Sales Solutions are very successful; and by using them, Developers will be able to lower their operating costs substantially, which will result in lower prices and more convenience for the consumer thereby creating a higher profit margin and increased sales.

Flex Presentation is ideal for any business in the Shared Ownership industry such as Resort/Hotel Developers, Sales Centers, Fractional, Timeshare, Aircraft Fractional, Condo Hotels, Vacation Clubs, Vacation Ownership, Golf Fractional, Cruise Shares, Private Residence Clubs, and Points Based Programs, wishing to increase their market share.

FlexPresentation is now available to the Timeshare business community.

Company author: FlexPresentation Team
Email: flex@flexpresentation.com
url: http://FlexPresentation.com
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# posted by (hris @ 8:11 AM 0 comments

Sunday, March 19, 2006

 

Mesothelioma Associated With Exposure to Volcanic Mineral

Exposure to volcanic mineral associated with increased mesothelioma incidence in Turkey

High exposure to a fibrous volcanic mineral called erionite was associated with a high incidence of a type of cancer called mesothelioma, according to a study in the March 15 issue of the Journal of the National Cancer Institute.

Public release date: 14-Mar-2006 - Many cases of environment-related mesothelioma have been reported in the Cappadocia region or Anatolian plateau of Turkey. Blocks of erionite from volcanic tuff have been used in construction, and storage rooms for produce have been cut in the tuff. Past reports have suggested that erionite exposure may increase the risk of mesothelioma, and studies have shown that erionite is associated with a higher risk of cancer development in animals than any other fiber previously tested.

Y. Izzettin Baris, M.D., of Hacettepe University in Ankara, Turkey, and colleagues followed 891 men and women age 20 years and older in three villages in Turkey – two exposed to erionite, one control – for 23 years. During this period, 372 deaths occurred, and 119 of these deaths occurred from mesothelioma. This form of cancer mainly affects the lining of the lung and was the cause of 44.5% of all deaths in the two villages with erionite exposure. Only two cases of mesothelioma occurred in the control village, both in people born outside of the control village.

The mortality data were analyzed jointly with Philippe Grandjean, M.D., Ph.D., of the Harvard School of Public Health. When standardized to the world population, the annual incidence of pleural mesothelioma in the two exposed villages was 200 and 700 cases per 100,000 people annually, compared to a rate of 10 cases per 100,000 people each year in the control village. The authors conclude that the long-term exposure to erionite is the cause of the exceedingly high risk of developing mesothelioma.

"Our results emphasize the severity of the mesothelioma endemic in erionite-exposed areas of Turkey," the authors write. They add, "In the rural part of central Anatolia, Turkey, millions of inhibitants are likely exposed to hazardous amounts of mineral fibers from the environment. Resources should therefore be directed to preventing these environmental exposures and additional study of the association between environmental exposure to nonasbestos fibers and the risk of cancer."

###

Contact: Christina Roache, Office of Communications, Harvard School of Public Health, 617-432-6052, croache@hsph.harvard.edu

Citation: Baris YI and Grandjean P. Prospective Study of Mesothelioma Mortality in Turkish Villages With Exposure to Fibrous Zeolite. J Natl Cancer Inst 2006; 98: 414-417.

Note: The Journal of the National Cancer Institute is published by Oxford University Press and is not affiliated with the National Cancer Institute. Attribution to the Journal of the National Cancer Institute is requested in all news coverage. Visit the Journal online at http://jncicancerspectrum.oxfordjournals.org/.

Contact: Ariel Whitworth
jncimedia@oxfordjournals.org
301-841-1287
Journal of the National Cancer Institute

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# posted by (hris @ 3:01 PM 0 comments

Friday, March 17, 2006

 

SEO Works, Is Fairly Easy, And Does Not Have To Be Expensive

When Time Is On Your Side: The Power of SEO
 
by Linda Fisk, Friday, March 17, 2006
ALTHOUGH PAID INCLUSION PROGRAMS AND paid search campaigns provide the most immediate marketing results, SEO strategies generally provide the most cost-efficient and the most consistent traffic. So, when you have only a modest marketing budget to work with, start by optimizing your site through smart SEO strategies. And, to maximize the visibility of your site in all search results--paid and natural--it's smart to implement both paid and natural search strategies.
 
Most marketers are aware that search is the No. 1 navigation method used by online consumers to find information on the Web. To be competitive online, it is increasingly important that marketers ensure that their sites are included in natural search results, as well as paid search results. And, with four primary engines representing 94+ percent of all search activity, it's not only a crucial part of a smart online marketing effort, it's feasible for all online businesses.
 
Organic, or Natural SEO: Because most search engine referrals come through organic, not paid, listings, online marketers cannot afford to neglect natural search engine optimization (SEO). In fact, JupiterResearch estimates that natural search indexes generate 87 percent of commercial referrals from search engines. So, although it requires a bit more work, ultimately, to maximize your site's accessibility as an information choice to consumers, it's important to take the time to employ smart SEO strategies.
 
SEO strategies generally include the enhancement of a site's architecture, copy, and structure to ensure that search engine spiders are more likely to see and select your site's pages for search requests. In 2005, Scripps Networks Interactive embarked on an ambitious project to significantly enhance the visibility of all our Web sites across all major search engines in natural search. Fortunately, with the guidance from our interactive agency, 360i, we quickly implemented a number of operational strategies to help the visibility of our sites' content across all major search engines.
 
The goals for Scripps Networks Interactive's SEO project in 2005 included:
 
Increase number of pages indexed in the major search databases
Increase the number of first page rankings across the major search engines relative to target keywords/phrases
Increase traffic to sites from the algorithmic (natural) search placements
Lower the cost of audience acquisition for all sites
SEO Strategies: A successful SEO project usually requires changing site infrastructure, content, and linking strategies. Some of the strategies we implemented to optimize the visibility of our websites across all major search engines included:
 
Keyword research: we learned what keywords are most often used to access our sites and what content people most often search for within the framework of our sites.
 
Tag Authoring: we created a process the ensure that the most appropriate keywords and phrases were included in all meta tags, alt tags and title tags.
 
Content Enhancement: content is one of the most important aspects of search engine optimization, and considerations included:
 
Keywords used in headings
Paragraphs or sentences used to describe various sections or services
Ensuring high-value keywords are used frequently
Placing keywords within hyperlinks
Creating themed pages or sections dedicated to particular topics
Integrating more targeted keywords in the title tags, meta tags and alt tag
Of course, with the help of 360i, we utilized specific techniques unique to our content management system and the content of our sites that certainly helped maximize our results. In fact, the list of specific strategies and tactics employed to ensure that our SEO execution was successful is about a 20-page dissertation. We started seeing small results immediately and, after a year of focused efforts, we are now reaping larger rewards
 
SEO Results: In 2005, our monthly average search traffic from the top five search engines on all sites increased by 27 percent from our benchmark measure. And, combined across all properties, search engine rankings improved 43 percent for the targeted keywords. And, perhaps most importantly, first-page rankings increased 48 percent. Of all the brands, DIYNetwork.com and FineLiving.com had the greatest gains in rankings, with increases of 70 percent and 63 percent respectively, although rankings increased or maintained position for 91 percent of all words across each of Scripps Networks brands online.
 
One of the most important and effective SEO strategies we implemented in 2005 was the creation of "content pages" for all sites. In September, following the indexing of content pages, rankings improved significantly across all properties.
 
So, although SEO strategies generally require changing site infrastructure, content, and linking strategies--which means quite a bit of work, and the full impact of results is not immediate--it's worth it. For the most cost-efficient and the most consistent traffic, you can't beat a smart program of SEO enhancements.
 
Linda Fisk is vice president, online marketing and analytics, at Scripps Networks Interactive.
 
Search Insider for Friday, March 17, 2006: http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticle&art_aid=41132
 
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# posted by (hris @ 8:10 PM 0 comments

Thursday, March 16, 2006

 

E-Commerce Transactions Captured By Email Marketing Platform

Email Marketing Platform Captures E-Commerce Transactions

Gives Online Retailers Immediate ROI Analysis and Makes it Easy to Leverage Purchase History to Improve Email Marketing Programs

LOS ANGELES, CA - March 16, 2006 (SEND2PRESS NEWSWIRE) -- Dynamics Direct, Inc., a global provider of email marketing software and ASP solutions for the enterprise market announced today that the company's Dynamic Messenger(TM) email marketing platform is now capable of capturing retail purchase data such as items purchased including dollar amounts by customer from existing e-commerce systems at point of sale.

The new feature appends detailed purchase information to individual customer records in the email platform's relational database management system (RDBMS) in real-time. Marketers can easily view, query and report on the purchase data through Dynamic Messenger's interface. Dynamic Messenger combines purchase data with email event history giving marketers unprecedented visibility and knowledge of their customer. Marketers can use this capability to perform list hygiene, create "golden lists" based on purchases, deploy loyalty campaigns, and market related products based on specific items purchased. The email marketing platform also generates metadata such as total purchase revenue, average purchase, minimum purchase, and maximum purchase. This gives marketers real-time ROI analytics by campaign, by item purchased, by time frame, by domain, or by customer.

"Every online retailer could immediately benefit from this," says David Scifres, Vice President of Internet Services at Affinity Group, Inc. "This new feature of Dynamic Messenger provides two important benefits to AGI; First, it immediately tells us exactly how much revenue an email campaign generated. Secondly, it provides our marketing team with visibility to customer purchase history which helps us identify our best customers and communicate to them appropriately."

"This new capability simply makes companies more effective marketers," says Jason McNamara, CEO at Dynamics Direct. "Everyone agrees on the value of leveraging online analytics with email marketing, however, very few companies are practicing it. Unfortunately, marketers are having a hard time getting their hands on usable analytical data. Existing tools are hard to use plus customer data isn't stored in one spot that is accessible. Dynamic Messenger adds purchase information to the customer's email history which makes it practical for marketers to leverage analytics to improve their email marketing programs."

About Affinity Group, Inc.

The Affinity Group, Inc. (AGI), http://www.affinitygroup.com, and its affiliated companies serve the safety, security, comfort and convenience needs of the North American outdoor and recreational vehicle market. With various companies, brands, products and services, AGI targets almost every aspect of this diverse and dynamic niche market. Affiliated companies include the Good Sam Club, Camping World, Coast to Coast Resorts, Golf Card International, TL Enterprises, Ehlert Publishing, RVtoday, rv.net, and Woodall's.

About Dynamics Direct, Inc.

Email marketing software and ASP solution provider, Dynamics Direct, helps companies realize the benefits and ROI of email messaging across the enterprise by providing the most powerful, yet easy to use email marketing solutions available. Princess Cruises, Countrywide Financial Services, Euro RSCG Worldwide, Starz!, and other leading companies rely on Dynamics Direct, for more information visit http://www.dynamicsdirect.com.

All trademarks acknowledged.

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NEWS SOURCE: Dynamics Direct, Inc.

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# posted by (hris @ 9:00 PM 0 comments

Wednesday, March 15, 2006

 

Viral Marketing Campaign Sickens Thousands, CDC Baffled

 
MarketingSherpa 2006 Viral Advertising Survey Seeks Viral Marketing Campaign Submissions

MarketingSherpa’s 2006 Viral Marketing and Advertising survey and Hall of Fame seeks entries for a survey of viral marketing techniques, plus submissions for best viral, word-of-mouth advertising campaigns for our updated review of viral marketing techniques and Viral Advertising Hall of Fame. Deadline for campaign submissions is March 22, 2006 at 06ViralMarketingSurvey.MarketinSherpa.com.

Warren RI (PRWEB) March 15, 2006 -- MarketingSherpa needs agencies and companies using viral marketing and advertising to participate in this year’s survey on Viral Marketing, and to submit their best viral marketing and advertising campaigns for the 2006 Viral Advertising Hall of Fame, at http://06ViralMarketingSurvey.MarketingSherpa.com. "Last year, we conducted the first survey, gathering practical information and data about Viral Advertising. We were blown away by participation from more than 2,400 survey participants," explains MarketingSherpa's Publisher Anne Holland. “We’re interested in seeing year-over-year data, as well as this year’s most successful viral marketing campaigns.” The survey results will be available for free at MarketingSherpa.com and will be sent to everyone who participates in the survey: http://06ViralMarketingSurvey.MarketingSherpa.com. The survey deadline is March 17th; for campaign submissions, March 22nd.

The 2005 Viral Advertising Showcase highlighted 12 viral marketing campaigns from BBC Learning, Mazda Motors UK, BMG/RCA, Jewelry.com, QuickyMart, Switch Interactive, Brawny Towels, Virgin Records, Big Blue Squid, Dr. Comenge, World 66.com and the British Government’s Adult Sexual Health Campaign. Last year’s report helped make clear what Viral Marketing is and separated its impact from buzz, evangelism and influencer marketing. Viral Marketing techniques are promotional campaigns that spread 'like a virus' because of the interesting nature of the content, which might include games, video, audio, quizzes, polls, humor, sweepstakes, contests, etc. The campaign usually draws people to a specific page or microsite built especially for that purpose.

About MarketingSherpa
MarketingSherpa, Inc. is a research firm publishing Case Studies, benchmark data, and how-to information for marketing, advertising, and public relations professionals. The firm's new Case Studies are read by more than 173,000 professionals every week. Visit the award-winning site http://www.MarketingSherpa.com.

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# posted by (hris @ 1:31 PM 0 comments
 

Foreclosure Listings: Their Loss, Your Gain

 
HomeSaleDirectory Inc. Adds Thousands of Foreclosure Listings to Its Web Site

Partnership with Foreclosure.com to provide even more real estate opportunities for visitors.

Boca Raton, FL (PRWEB) March 15, 2006 -- Foreclosure.com today announced a partnership to provide foreclosure data to HomeSaleDirectory Inc., a rapidly growing Web-based company that brings buyers and sellers in the real estate market together.

“Real estate investors and homebuyers are constantly searching for great deals. As a result, we needed to partner with a leader in the industry that could provide us with an accurate and comprehensive selection of foreclosure listings,” said Alex Schult, president, HomeSaleDirectory, Inc. “We carefully researched the marketplace and found Foreclosure.com to be the best."

Under the agreement, HomeSaleDirectory Inc. will obtain data from Foreclosure.com and provide their site visitors with access to America’s most comprehensive database of foreclosure listings. This data includes property information and in-depth details such as exclusive tax roll information, property photos, as well as seller/listing contact information.

"Consumers are now able to search our national database of listings without ever leaving HomeSaleDirectory.com," said Zack Preble, partner relations manager, Foreclosure.com. “This partnership will remind visitors that a large inventory of foreclosed properties exists across the county. And, it will showcase the potential value that these properties often represent.”

"HomeSaleDirectory prides itself on strategic partnerships that provide our visitors with award-winning content and resources,” said Schult. “We are excited to offer the comprehensive listings that Foreclosure.com provides, and we look forward to a long and rewarding partnership.”

About HomeSaleDirectory Inc.
HomeSaleDirectory Inc. is a privately held California corporation that is quickly becoming one of the fastest growing tools on the Web, specializing in bringing buyers and sellers in the real estate market together. For more information regarding HomeSaleDirectory Inc., feel free to visit www.homesaledirectory.com or call 888-237-2507 for more information.

About Foreclosure.com
With more than 1.2 million foreclosure, preforeclosure, bankruptcy, FSBO and tax lien listings in one place, Foreclosure.com delivers America's largest and most accurate searchable database of foreclosed homes and investment property information to its customers and business partners. Based in Boca Raton, Florida, Foreclosure.com works with hundreds of top lending institutions and government agencies to list diverse property types on its Web site, including Real Estate Owned (REO); Department of Housing and Urban Development (HUD); Department of Veterans Affairs (VA); Fannie Mae; and other government agency and financial institution properties; as well as listings from an extensive network of corporate sellers. On the Web: www.foreclosure.com.

Media contact:
Thomas Myers
Foreclosure.com
(561) 981-5337 ext. 381

# # #

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# posted by (hris @ 10:50 AM 0 comments

Tuesday, March 14, 2006

 

Lawyers Work Overtime To Force IBM To Pay Worker Overtime

Landmark Overtime Pay Class Action Lawsuit Against IBM By Tech Workers Expands
 
SAN FRANCISCO--(BUSINESS WIRE)--March 14, 2006--Counsel for plaintiffs in the nationwide overtime pay class action lawsuit against International Business Machines Corporation (IBM) announced today that the suit has now expanded to include claims under Colorado, Illinois, Minnesota, and New Jersey state law. The suit already included claims for overtime compensation under federal law for all workers in the United States as well as California and New York state law claims.
 
The growing group of named plaintiffs, seeking to represent tens of thousands of other current and former technical support workers, charges the computer giant with failure to properly pay overtime wages. Claims under other states' laws may be added in the future.
 
IBM employs more than 300,000 workers; the proposed class includes tens of thousand of systems administrators, network technicians and other technical staff throughout the United States. "This case could result in one of the largest class action lawsuits in history, both in numbers of employees and total damages, ever filed against a corporation for failure to pay overtime wages," said James Finberg, an attorney with Lieff, Cabraser, Heimann & Bernstein, one of eight law firms representing the plaintiffs.
 
The amended class action complaint alleges violations of federal law on behalf of a nationwide class of IBM high tech workers as well as violations of the labor laws of California, Colorado, Illinois, Minnesota, New Jersey and New York on behalf of classes of IBM workers in each respective state. "Workers from anywhere in the United States are eligible to participate in the case as well," explained Todd Jackson of Lewis, Feinberg, Renaker & Jackson, P.C.
 
The lawsuit charges that IBM deprives its employees who install, maintain, and support computer software and hardware by unlawfully characterizing them as "exempt" from state and federal labor law protections. The proposed classes consist of current and former IBM technical support workers with the primary duties of installing and/or maintaining computer software and hardware for IBM who were wrongly classified by the company as exempt from the overtime provisions of federal law and/or applicable state wage and hour laws.
 
The complaint in Rosenburg, et al. v. IBM, was originally filed in U.S. District Court in San Francisco on January 24, 2006, and amended on March 13, 2006, by attorneys from Lieff Cabraser Heimann & Bernstein, LLP (San Francisco); Lewis Feinberg Renaker & Jackson, P.C. (Oakland), Rudy, Exelrod & Zieff, LLP (San Francisco); Outten & Golden LLP (New York); Spiro, Moss, Barness, Harrison & Barge, LLP (Los Angeles); Lee & Braziel, LLP (Dallas); Bruckner Burch, PLLC (Houston); and Goldstein, Demchak, Baller, Borgen & Dardarian (Oakland).
 
Further Information
 
Members of the media can obtain a copy of the amended complaint by contacting Amy Yu of Lieff Cabraser by e-mail to ayu@lchb.com.
 
Current and former IBM systems administrators and technical staff who wish to learn more about the lawsuit or to join the lawsuit should visit www.overtimepaylawsuitagainstIBM.com or call 1-866-397-1008 to contact plaintiffs' attorneys.
 
Contacts
Lieff Cabraser Heimann & Bernstein, LLP
James M. Finberg, 415-956-1000
or
Lewis Feinberg Renaker & Jackson, P.C.
Todd F. Jackson, 510-839-6824 (Oakland, CA 94612)
or
Rudy, Exelrod & Zieff, LLP
Steven G. Zieff, 415-434-9800 or 800-869-0165
(San Francisco, CA 94104)
or
Outten & Golden LLP
Adam T. Klein, 212-245-1000
or
Spiro, Moss, Barness, Harrison & Barge, LLP
Ira Spiro, 310-235-2468 (Los Angeles, CA)
or
Lee & Braziel, LLP
J. Derek Braziel, 214-749-1400 (Dallas, TX)
or
Bruckner Burch, PLLC
Richard Burch, 713-877-8065 (Houston, TX)
or
Goldstein, Demchak, Baller, Borgen & Dardarian
David Borgen, 510-763-9800 (Oakland, CA 94612)

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# posted by (hris @ 4:28 PM 0 comments
 

Domain Names to Sell for $300?

 
One and Two-Word Dot-Com Domain Names to Sell for $300

Domain name liquidator BRANDomains announces new sale

Sacramento, Calif. (PRWEB) March 14, 2006 – Domain name liquidator BRANDomains.com announces a special domain name liquidation sale. The portfolio includes 129 dot-com domain names and five other domain name extensions, including several one-word dot-com domain names. All domain names are offered for $300 each via BRANDomains.com using an escrow service.

The rich portfolio includes many popular domain name and search keyword categories, including IPO, stock, investment, movie, photo, book, auto, weather, music, search, ticket, job, sports, fitness, poker, New York and employment domain names.

Sports
--------
adventure sports guide
arena sports bar
football pulse
sports fan gear
supreme sports picks

Fitness
--------
body energized
fitness toolbox

New York
--------
experience new york
nyc job hunt

Poker
--------
pokermania
poker visors

IPO
---
IPO quotes
IPO contact
IPO hunters
IPO prices
IPO topia

Stock and Investment
--------------------
Invest Week
Stock User
EquaTrade
Quote Lines
Quote trax
Stock Fest
TradEquity

Movie
-----
Relic Movie
Movie Types

Photo
-----
Photo Hound
Photo EZ

Book
----
Nu Book
Financing Books
Barter Book
Book Upload
New Age Book

Auto
----
On Time Auto
Acme Autos
Tire Lookup
Parts Truck
Tire Vendor

Beef
----
Nebraska Prime
Nebraska Steaks

Weather
-------
Map Weather
Weather Models

Music
-----
Reno Music
Music Lair
MusiCritic

Search
------
Electro Search
Secondary Search
New Crawler
Find Topic

Job and Employment
------------------
Job Oupost
Hire Ideals
Hire Revenue
Skill Indicator
NYC Job Hunt

The portfolio includes fourteen one-word, dot-com domain names, including: Caribi, Geocentrism, Parthians, Piraque, Polycentrism, Spiralling, Stirk, Beverageous, Zicar, Cargaecia, Mononym, Matronym, Tetralogy, Recockulous.

In addition, there are many popular “brandable” and two-word domain names, including: Greek Services, Dine Detroit, Gear Tips, Lawn Quote, Notebook Light, Red Carded, Searing Hot, Xtra Xtra, Author DVD, Facial Imagery, Active Interest.

Finally, the portfolio includes many domain name industry related terms.

To purchase any of these domain names via secure escrow service, please visit http://www.BRANDomains.com.

###

Press Contact: Keith Pieper
Company Name: BRANDomains
Email: email protected from spam bots
Phone: 877-938-3842
Website: www.BRANDomains.com

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# posted by (hris @ 11:06 AM 0 comments

Monday, March 13, 2006

 

Bankruptcy Code Can Help Slumlords

 
Landlords Rejoice! The Bankruptcy Code Loves You

Certain changes in the bankruptcy laws, which were enacted 'under the radar screen' afford dramatic improvements in the rights of commercial landlords, at just the time when they might come in handiest, due to a slowing economy and softer real estate values.

New York, NY (PRWEB) March 13, 2006 -- "In the wake of the recent and very substantial changes to the nation's bankruptcy laws, the most significant beneficiaries are likely to be commercial landlords." So says Warren R. Graham, a bankruptcy lawyer with 25 years of experience, much of it representing both landlords and tenants in large Chapter 11 reorganizations.

"Most of the public attention, in the enactment of the new law, has been paid to consumer matters and credit card debt, given that the prime movers for the new legislation were consumer credit issuers," says Graham. "But many changes have been made in the area of business bankruptcies, which are profound, and which have received virtually no reportage." Much of this did not seem so important since the new law took effect in October, 2005, in the midst of a vibrant economy and explosive real estate market. "But," Graham argues, "with the potential confluence of a weakening economy and softer real estate values, the prospect for commercial lease dispositions in bankruptcy cases is likely to increase dramatically, and soon."

The new law gives a commercial tenant in bankruptcy 120 days, with a possible one-time 90 additional days, to 'assume' or 'reject' its lease. After that, unless the landlord consents, the lease reverts to the landlord. "Under prior law," said Graham, "landlords could get stuck for many months, or even years, as debtors marketed valuable leases for the benefit of their creditors, often at the expense and risk of the landlords. The uncertainty occasioned by being held 'in legal limbo' created problems for landlords wishing to sell their properties, refinance, or even, in the case of shopping centers, lease adjoining space, because of 'cross-default' and 'use-clause' provisions." This is a particularly important phenomenon in large retail Chapter 11 cases, in which hundreds, or even thousands of leases may be implicated, and the values realized by their sales often determine the success or failure of the reorganization effort.

Graham's own experience, in fact, includes the representation of one shopping center landlord, whose single lease was marketed out of three separate bankruptcies: W.T Grant, Caldor and Ames Department Stores.

According to Graham, the consensus among bankruptcy professionals is that the jury is still very much out on the benefits of the new law for issuers of consumer credit. It has, in fact, been argued that, even as those entities lobbied hard for the changes in the law, the likelihood is that their recoveries will not be materially enhanced by them. "But there is little doubt," Graham claims, "that landlords will benefit greatly by being able to rely on a swift and certain disposition of their property interests in Chapter 11 Cases. Next year's Christmas season may come earlier for retail landlords than for their retail tenants. And the role of Santa Claus may be played by the United States Congress, with bankruptcy lawyers in the supporting roles of his elves."

Warren R. Graham is an attorney with the New York Law Firm of Cohen Tauber Spievack & Wagner LLP, and a member of its Bankruptcy, Creditors’ Rights and Restructuring Department. He has been a frequent lecturer and writer on legal, political and religious subjects.

# # #

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# posted by (hris @ 12:10 PM 0 comments
 

Doctors Offered Solution For Malpractice Worries

 
Fleeing Doctors Run No More; Pennsylvania Organization, MDS, Says They Have the Solution to the Rampant Malpractice Dilemma

A company in Pennsylvania, founded by physicians and attorneys, has developed a solution to the rampant litigation and awards plaguing the medical community. For years, due to unbridled litigation, the threat of litigation and ridiculous judgments and settlements, doctors have been fleeing the areas they are needed the most to avoid persecution. Malpractice Defense Services provides a revolutionary approach to malpractice defense.

Plymouth Meeting, PA (PRWEB) March 13, 2006 -- A company in Pennsylvania, founded by physicians and attorneys, has developed a solution to the rampant litigation and awards plaguing the medical community.

Malpractice Defense Services Home Page

In many states, medical practitioners are being subjected to a high number of frivolous lawsuits that affect the physicians' professional and private lives, as well as their accessibility to patients.

These suits, coupled with the resulting annual bump in medical malpractice premiums, have caused many physicians to flee to other, less dangerous, locations. This is especially the case in states in the Northeast such as Pennsylvania, the location of MDS' headquarters.

"People have been discussing what it would be like if it was difficult, if not impossible, to find a specialist in their own county or even state. Well, it's no longer a matter of 'what if'. Communities are losing great doctors due to the impotence of the current system", says Dr. Todd Morehouse, an ear, nose and throat surgeon and a Director at MDS.

"Unfortunately for the defendants involved in these protracted lawsuits, there is no one who is truly on their side", states attorney Todd Nurick, MDS' President and CEO. "The insurance-appointed attorneys are paid hourly. They are looking out for the best interests of the insurance company, not the doctor, and have no incentive to have the physician removed from the litigation as soon as possible."

Why is this?

"It's the result of what we call the 'Triple Threat'. The insurance company pays the insurance-appointed attorney’s bill;
It’s the insurance company’s money at stake in a settlement or judgment; and,
The insurance company directs the attorney’s actions.
The real client is the insurance company."

Seemingly, then, the doctors have no one looking out for them, making sure that their voice is heard.

Morehouse agrees, stating that, "Clearly, the current method for protecting yourself, as a practitioner, is not sufficient. This has resulted in higher judgments, higher settlements and longer litigation. That’s why premiums are increasing again in 2006."    

"Most medical practitioners have been forced to hire private counsel to augment the insurance-appointed counsel in malpractice litigation. That can cost from $10,000 to $40,000 or more", says Morehouse.

Both Nurick and Morehouse are confident that MDS is the solution to what they claim is a plague, especially in the Northeast.

Dr. Morehouse states, "MDS is a 'revolutionary approach to malpractice defense'."

"MDS is a retainer-based organization that was created to be more-than-affordable to the medical community. We provide the doctors with the highest level of malpractice defense. No more need to go running around trying to find an attorney at the last minute and shelling out perhaps tens of thousands of dollars at once. MDS is not there just before or at the beginning of litigation, but throughout the entire process."

MDS not only provides the practitioner with preventive information and advice, but will be there the second that doctor is named as a defendant in a lawsuit. “We don't just write a few letters threatening to sue back if the doc wins. We actually serve as the client's personal counsel throughout the entire litigation. The 'missing link', if you will", says Nurick.

Unlike other companies Nurick claims are "run by 'profiteers' with the goal of benefiting from the pain of the doctors and their communities, MDS, the 'original', serves as a physician's personal attorney."

And, unlike those other organizations Nurick refers to, MDS does not just write a few letters on the physicians' behalf and refer them to an outside law firm. MDS is committed to being the doctor's private counsel and colleague.

MDS' goal is to get the doctor out of any litigation as soon as possible, without stretching out the process to generate fees for plaintiff attorneys and insurance appointed defense attorneys. "We've found that most of the doctors named are not even targets of the litigation. They're just being named for the sake of greed."

Whose greed?

"We'll leave that to the public to answer. I believe in common sense, and I believe that common sense will eventually prevail. If we do our job the way it should be done, MDS will have a permanent effect on malpractice litigation and premiums", Nurick says.

Additionally, MDS’ fees may be deductible as a legitimate business expense. Check with your accountant.

About Malpractice Defense Services:
MDS was founded in 2004 by attorneys and physicians with the single goal of protecting physicians in litigation, preventing litigation and protecting the community.

MDS is dedicated to the permanent reduction of malpractice lawsuits, premiums, judgments and settlements via the active monitoring of, and aggressive intervention and participation in, malpractice litigation.

MDS is committed to the highest standards of ethics in law and medicine.

Malpractice Defense Services Home Page

###

Press Contact: Todd B. Nurick, Esq.
Company Name: MALPRACTICE DEFENSE SERVICES
Email: email protected from spam bots
Phone: 610-238-9000
Website: www.malpracticeservices.com

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# posted by (hris @ 10:06 AM 0 comments

Saturday, March 11, 2006

 

Consultants Win Trade Show Exhibit Awards

 
Jump USA Inc and Exhibit & Display Consultants Win Two Awards for Their Trade Show Exhibit at the February 2006 WSA Shoe Show, Las Vegas Convention Center, Las Vegas, NV

Jump USA Inc and Exhibit & Display Consultants won awards for Best trade show exhibit for a new exhibitor and Most exciting exhibit space at the February 2006 WSA Shoe Show, Las Vegas Convention Center, Las Vegas, NV.

Las Vegas, NV (PRWEB) March 11, 2006 -- Exhibit & Display Consultants / Jump USA Inc awarded Best trade show exhibit booth by a new exhibitor at the February WSA Shoe Show.

Jump USA Inc is a new division of Steve Madden Ltd. that designs, produces and markets premium priced casual contemporary footwear for men and women throughout the US. Exhibit & Display Consultants is a company that advises on design and construction of trade show exhibits, booths and displays. Exhibit & Display Consultants also specializes in running trade show exhibits using methods and strategy to reduce exhibitor costs by an average of 30%. For this project, Exhibit & Display Consultants was aided by 3 Form Exhibits in Smithfield RI to engineer and construct the new exhibit.

Jump was given awards by WSA Show management for Best exhibit by a new exhibitor at the WSA Show, February 10-13, 2006. This show took place at the Las Vegas Convention Center and also the Sands Convention Center, both in Las Vegas, Nevada.

The trade show exhibit was totally designed, engineered and constructed in a 4 week period. There was constant communication between Jump’s offices in the US, Spain and China and the Exhibit & Display Consultants office in Providence RI. All of that communication led to a really unique and high impact exhibit that helped Jump to make a tremendous “splash” at the show. The exhibit was brought to life by a four channel stereo system with subwoofer, fashion show specific runway, café / bar area, 2 -- Louis the XIV styled selling stations, and 4 live models actively displaying Jump USA Inc shoes.

For additional information on the news that is the subject of this release contact Brett Lipeles or visit www.exhibitconsultants.com

Contact:

Brett Alexander Lipeles
Exhibit & Display Consultants
401-273-5372
www.exhibitconsultants.com

# # #

Press Contact: Brett Lipeles
Company Name: Exhibit & Display Consultants
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# posted by (hris @ 9:55 AM 0 comments

Friday, March 10, 2006

 

Forget Europe: Public Relations Services On $20 A Day

 
Mosnar Communications, Inc. Delivers PR For $20 A Day

Small businesses can now receive public relations services at affordable rates.

Atlanta, GA (PRWEB) March 10, 2006 -- Mosnar Communications, Inc. a global marketing, public relations, and business development firm announced today to offer public relations services at a discount rate of only $20 a day. The firm will provide public relations for a flat value of $600 a month to new and existing businesses worldwide. The promotion starts today and is scheduled to continue to the end of April or until space runs out. Companies will be allowed to buy services at the promotional rate for up to six months or one year.

Public relations are the marketing matrix that allows a company to receive free publicity. What makes PR so neat is that there is no limit to how much free publicity a company can receive. It begins when an experienced public relations expert writes a buzz article about a company. The article is released to the public as a press or news release. Several media outlets including radio, newspapers, blogs, television, magazines, and so on can pick up the article. In addition, the public relations professionals generally have good media relationship contacts to which they feed articles.

“A superior PR strategy is the key element to help any business model get their name on the map” Stated Kyle Ransom, Chief Executive Officer, Mosnar Communications, Inc.

Ransom when on to note that most small businesses neglect to consider public relations resources because they think it will be too expensive. Mosnar Communications, Inc. wants to give small businesses the power to compete on a massive level.

If you would like to have Mosnar Communications, Inc. represent your company please contact them at 1 (404) 696-4833 or via the Internet at www.mosnarcommunications.com.

Mosnar Communications, Inc.

About Us:
-Mosnar Communications Inc. is a privately held company, offering global marketing, public relations, and business development services to small to mid sized businesses and start-ups universal.
-Mosnar Communications, Inc. services a database of small to mid sized businesses in some of the leading business industry disciplines. Service areas consist of Consulting, Restaurant, Hospitality, Entertainment, Financial, Software, Arts, Video, Internet, Real Estate, Computer Systems, Human Resources, Healthcare and more.
-Committed to providing our clients with winning results to effectively grow their business.

###

Press Contact: C Ransom
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Website: www.mosnarcommunications.com

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# posted by (hris @ 1:09 PM 0 comments

Wednesday, March 08, 2006

 

Bird Stew: Best Protection From Bird Flu?

 
Bird Flu Almost Ready to Go Pandemic

Scientists discover bird flu virus one gene away from human to human transmission.

(PRWEB) March 8, 2006 -- Scientists have now verified through gene sequencing that the H5N1 virus has been rapidly mutating and evolving towards a strain that will be deadly for humans. Six months ago scientists estimated that the H5N1 virus needed to make about five changes to it’s gene structure for it to be deadly for humans. Now it requires only one last change.

The present strains of avian influenza (bird flu) are mainly infecting only birds, with only a relatively small number of humans being infected. The reason for the drastic preparations now being made by most countries in the world to protect themselves from this virus is that the H5N1 virus still has a very high mortality rate. It can kill up to 100% of domestic chickens and at present can kill an alarming 55% of people that become infected. If a pandemic occurs from a virus with even one quarter of this mortality rate then the world consequences will be horrendous.

>From the World Health Organization statistics only 190 people have been infected since 2003 with the H5N1 virus and of these 92 have died. Most of these people had some direct contact with infected chickens of some kind. Some inefficient human to human transmission has also occurred in some cases.

It appears that it is inevitable that a bird flu pandemic will eventually occur. Some scientists expect that the last genetic change needed for efficient human to human transmission by the H5N1 virus may occur when migrating birds carrying the H5N1 virus begin their return journey in Spring. (Northern hemisphere). This means that there is a possibility that a pandemic could occur within two months.

The H5N1 bird flu virus has now spread to at least 40 countries around the world. The general unhygienic practices combined with poorly developed health systems in some of these countries will create many opportunities for the last genetic change needed for the H5N1 virus to spread from humans to humans as easily as the common cold. It is likely that this change could occur several times in different countries. If it occurs in an underdeveloped country then there will be little chance of detecting it or stopping it from spreading worldwide.

It is estimated that when the H5N1 virus changes to an efficient human to human strain that it would only take three weeks for human H5N1 virus outbreaks to occur everywhere around the world. Computer models from the Los Alamos laboratory predict that it will only take another three to six weeks for the pandemic to spread completely through a country and reach it’s peak infection rate. This rapid rate of spreading infection will be due to the international and domestic plane transport system. Since H5N1 has an incubation period of two to ten days then it will be impossible to screen infected but still contagious passengers. Depending on the country it originates in, a contagious and deadly H5N1 virus could be seeded around the world before health authorities are aware that a pandemic has started. The World Health Organization has stated that all health systems in every country will be overwhelmed and infected people will have to be cared for at home.

Apart from the direct consequences of large numbers of infected people dying, a potentially worst catastrophe will also occur. Recent surveys have shown that only 30% to 50 % of workers would show up for work if a pandemic occurred. Combined this with 50% of willing workers being infected and others being quarantined then the workforce will be seriously deleted.

It would be very prudent to expect essential supplies and services of any kind will be in very short supply throughout the main wave of the pandemic. This may occur throughout the whole world at the same time. If you think about the possible nightmare consequences of this then you will realize the importance of stocking up your own personal supplies now. Panic buying will ensure that no stocks will be available when the pandemic begins. There is a series of important items to help protect you from the virus which can be found at http://www.bird-flu-influenza.com.

Us officials are now going state to start telling communities to prepare for a six week quarantine. Ontario is bringing in legislation to fine absentee qualified health workers $100,000 and one jail for each day absent. Australian local councils are all attending government sponsored bird flu workshops. These isolated government actions suggests something may be happening soon.

Information from governments to the public is being suppressed and downplayed to prevent panic. The Australian government will not release information to the public on how to prepare for a pandemic and look after infected family members until a pandemic starts. By then it will be too late to buy stocks and understand what to do. This is not a normal flu.

By Stephen Jones
Biologist and Author of the Bird Flu Survival Guide (www.bird-flu-influenza.com)

###

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# posted by (hris @ 10:59 AM 0 comments

Tuesday, March 07, 2006

 

Bloggers Sloggers For Wal-Mart?

Wal-Mart Recruits Bloggers for PR Battle
 
March 7th, 2006 - MarketingVOX - Under fire for its less-than-employee-friendly policies, among other reasons, Wal-Mart has apparently been rallying a force of blogger loyalists and mercenaries, supplying them with PR ammunition in hopes of beating back the assault, writes the New York Times. Pro-Wal-Mart propaganda produced by public relations firm Edelman has appeared in blogs, often verbatim and without attribution - clearly counter to the norms and unwritten rules of civilized blogging behavior, as well as word-of-mouth best-practices.
 
In what is escalating into an all-out war for the hearts, minds and pocketbooks of the citizenry, Wal-Mart - along with others - is looking beyond the mainstream media and "working directly with bloggers, feeding them exclusive nuggets of news, suggesting topics for postings and even inviting them to visit its corporate headquarters," writes the Times.
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# posted by (hris @ 11:33 AM 0 comments
 

Standard Industrial Classification (SIC) Codes Allow Business-To-Business Marketing Mailing List Selection

 
Online Industry Code Lookup Service Enables Direct Mail Marketers to Target Specific Industries

New service allows marketers to increase campaign success with direct mail contact lists and custom list compilation.

Seattle, WA (PRWEB) March 7, 2006 -- Direct marketing professionals can use a free online service that increases marketing campaign success by providing accurate direct mail and e-mail lists of buyers in specific industries. Developed by Marigold Technologies, provider of custom business mailing lists, the new service allows visitors to reference Standard Industrial Classification (SIC) codes for precise business-to-business marketing mailing lists.

Marigold Technologies’ online lookup service -- www.marigoldtech.com/lists/sic.php -- allows marketers to locate specific industries by SIC code or keywords. Marketers can use the results from the lookup service to target highly-defined industries with specialized offers.

In a recent posting on Entrepreneur.com, marketing authority Jack Ferrari noted that 40 percent of a direct mail piece's impact comes from sending it to the right list in the first place. The other 60 percent comes from the value of the offer and design of the piece, he said.

“Using a targeted, highly-qualified list is one of the best ways to ensure direct marketing campaign success,” said Blake Sitney, president and CEO of Marigold Technologies. “Our new online industry code lookup feature is just another example of how Marigold Technologies uses leading-edge technology to provide our clients with creatively-packaged, accurate, and relevant mailing lists.”

Marigold Technologies also offers a wide range of customized direct mail lists for the telecommunications, financial services, information technology and retail industries.

About Marigold Technologies, Inc.
Marigold Technologies provides an extensive line of direct marketing mailing lists in addition to strategic list brokerage consulting. Trusted by Fortune 500 marketing executives and direct marketing professionals, Marigold Technologies collaborates closely with each client to provide highly-qualified targets for B2B and B2C direct marketing campaigns. Founded by a veteran telecom executive, Marigold Technologies provides unparalleled expertise in strategic list acquisition services for the telecom, information technology, retail, and financial services industries. For more information, please visit www.marigoldtech.com or call 212.696.5000.

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Press Contact: Christin Slocumb
Company Name: The onQuest Group
Email: email protected from spam bots
Phone: 425-949-4012
Website: www.marigoldtech.com

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# posted by (hris @ 8:30 AM 0 comments

Wednesday, March 01, 2006

 

Domain Lost Over $9 annual renewal fee, Would Cost Nearly $2,500 To Regain

'Drop Catchers' Buy and Sell Web Names Others Let Slip

By DAVID KESMODEL
February 22, 2006; Page B1

Last month, Chicago real-estate agent Judy Orr discovered that a Web site she used to showcase area homes had gone off-line. It turned out she had failed to pay the $9 annual renewal fee for her Web address, oak-lawn-real-estate.com.

But getting her site back online wasn't as easy as she had hoped: Another company had snapped up the domain name and wanted nearly $2,500 to return it to her. "I was sick to my stomach," Ms. Orr says. It took two years of work to build up the site so it would rank prominently in Google's search results, and that time "went down the drain," she says.

The new owner of the address was Lease Domains Inc., which is run by a 21-year-old graduate student, Anthos Chrysanthou, who works out of his parents' house in a Chicago suburb. Mr. Chrysanthou says his two-year-old company owns more than 2,000 domain names, many obtained through a process called "drop catching" -- snagging names owners have let expire, either accidentally or because they no longer want them.

"I liken the whole situation to tangible real estate," says Mr. Chrysanthou, who is pursuing his master's in business administration at St. Xavier University in Chicago. "If you're not paying your mortgage or your taxes on it, it's going to get taken away."

Mr. Chrysanthou is one of hundreds of drop catchers who either resell names or use them for Web sites loaded with advertisements. (Ms. Orr's former site now features text ads for real estate.) Many drop catchers have learned the trade in the past year, seeking a piece of the booming market for domains spurred by a surge in online advertising. The practice also has gotten a lift from providers of domain services, such as SnapNames.com Inc., Pool.com Inc. and GoDaddy.com Inc., which have introduced tools aimed at helping people grab expiring domains.

The services circulate lists each day showing which domains are about to go up for grabs. Auctions are held for particularly in-demand names, and prices can go sky-high: A1.com sold for $260,250 in December, after its previous owner let the registration lapse.

Drop catching "has pretty much changed completely in a few years' time," says Michael Berkens, who runs MostWantedDomains.com, owner of about 45,000 domains, which range from 4nudepictures.com to 401kplans.com, out of his Fort Lauderdale, Fla., home. "There's more people," he says, and "prices have just escalated."

DNJournal.com, a publication that tracks the domain industry, reported 2,291 sales of expired domains in auctions last year, with winning bids totaling a combined $11.5 million. That was up from 885 sales totaling $4.2 million a year earlier. Auctioneers don't report all deals to DNJournal, and the site doesn't track deals valued at less than $500.

Roughly 20,000 expired domain names become available each day, according to industry executives. While many were consciously discarded by their owners, others, like Ms. Orr's, are the product of a domain-registration system that many users don't understand well.

When a user registers a domain name, it can be reserved for as many as 10 years, typically for $80. But many choose a one-year registration because it is less expensive, often about $10, and because they may not want the site for a longer period. At the end of the year, the domain registrar generally sends renewal notices to the owner, but such messages can be missed if the owner has changed email addresses in that time.

Under rules administered by the Internet Corporation for Assigned Names and Numbers, the group that oversees the assignment of Web addresses, domain registrars such as GoDaddy and Network Solutions LLC have as many as 45 days after the expiration date to notify the official domain registry whether a name is being renewed or deleted. Typically, registrars have given users a grace period -- sometimes as long as 45 days -- to renew their name.

If a name is deleted, ICANN guidelines then call for a 30-day "redemption grace period," during which the original owner can still claim the name. If there is no claim in the redemption period, the name is dropped from the registry after a five-day holding period, and anyone is entitled to seek it.

For the .com and .net registries, managed by VeriSign Inc., names drop starting around 2 p.m. Eastern each day, all year long. What follows is a process that some in the industry call "pounding." As the names drop, Internet companies that help users acquire expired names send rapid computer commands to the registry, seeking to grab the most valuable names. It is "a mad rush," says Dan Rubin, who runs justdropped.com, which helps people identify and acquire expired domains. Registries for other domain suffixes drop names at different times of day.

The drop process underwent a key shift starting in late 2004. That is when SnapNames started a new service for grabbing domains. The company has signed exclusive agreements with more than a half-dozen registrars, including Network Solutions and Moniker.com, under which the registrars transfer expired domains to SnapNames, and SnapNames auctions them off. That way, names that people are interested in don't go through the traditional drop process that is open to anyone.

GoDaddy, the largest domain registrar, has introduced its own auction service for expired names that were registered with it, as have other registrars, as they seek a cut of the action for expired names. They begin auctions for names even before the names have officially expired but warn auction participants that the original owner could still redeem the name.

For domain owners, the new system means names can be grabbed from them even more quickly than they could before. Instead of going through the full deletion cycle -- which went as long as 75 days -- names are being transferred to new owners in 30 to 45 days.

Paul Twomey, chief executive of ICANN, says some people in the domain industry recently have raised concerns that the guidelines governing expired names are "being utilized in ways that were not originally intended." But Mr. Twomey says no one has proposed a formal change in policy to address the issue.

Ms. Orr's name, oak-lawn-real-estate.com, is one of those that was transferred before going through the full deletion process, says Jay Westerdal, who runs Name Intelligence Inc., a Bellevue, Wash., company that tracks the industry.

Tim Ruiz, vice president of domain services for GoDaddy, which transferred the name, says, "We make every attempt to give ample opportunity for registrants to renew." He says the company gives registrants 30 days to claim a name after it has expired.

If a corporation loses a domain name that it believes is copyrighted or trademarked, it can seek to recover the name by appealing to an arbitration panel under ICANN's dispute-resolution policy. It also could take the domain's new owner to court, though that can be more expensive.

Ms. Orr says she lost her site's name, which wasn't copyrighted or trademarked, because she made the mistake of relying on her Web-hosting company to keep track of her registration. She says she didn't see renewal notices from GoDaddy because it had an old email address for her. Ms. Orr plans to use another site -- oak-lawn-il.com -- to replace the one she lost.

Write to David Kesmodel at david.kesmodel@wsj.com

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# posted by (hris @ 7:42 PM 0 comments

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