Wednesday, July 05, 2006

 

Email Reintroduced To UK

 
ConsumerBase Reintroduces Email in the UK

Strong Market Conditions Prompting Efforts

London (PRWEB) July 5, 2006 -- ConsumerBase announced today that it will reintroduce sales of email in the U.K. The company will begin offering email tests in July and ramp up throughout the summer months. ConsumerBase’s U.K. email offerings will complement its current stable of Search Engine Marketing and banner sales.

ConsumerBase had previously sold email in the U.K. and has decided to re-enter the market due to favourable market conditions. The company’s own testing has determined that click rates for the U.K. are up and showing signs of strength. ConsumerBase feels that its ability to provide high deliverability combined with the higher click rates have opened up considerable market opportunity.

Larry Organ, CEO of ConsumerBase, stated, “The email market in the U.K. has tremendous potential for those who can provide high rates of deliverability. ConsumerBase is ideally situated to make the most of this opportunity due to our ability to get emails through and manage the entire process for our clients.”

Soon, ConsumerBase will also offer behaviour-based email in the U.K. Behaviour-based emails are those that have recorded a recent click in a specific interest category. Such behavioural data allows marketers to target audiences more accurately and efficiently and is quickly gaining interest from those who market online.

About ConsumerBase
ConsumerBase is a multi-channel e-marketing agency with clients in the United Kingdom and North America. Operating from offices in London and Chicago, ConsumerBase offers integrated marketing solutions through behaviour-enhanced consumer data, proprietary websites and digital marketing services. For more information, visit www.ConsumerBase.co.uk or call 0207 292 8200 in the U.K. and (877) 440-3282 in the U.S.

Contact: Anthony Harvath, Director of Public Relations, ConsumerBase 0207 292 8204 ext. 105 in the U.K., (847) 866-9600 Ext. 105 in the U.S.

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Press Contact: Anthony Harvath
Company Name: ConsumerBase
Email: email protected from spam bots
Phone: 0207 292 8204
Website:
www.consumerbase.co.uk


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